We ran the BetBoom VALORANT League: Summer tournament. As part of the broadcast, we integrated an in-game HUD that matched the informativeness of the official VCT HUD.
We built a full offline studio with 14 PCs and two observers. A tournament packed with iconic memes that spread across communities and brought in a new audience.
We created an environment for organic traffic inflow from tournament participants
We attracted paid traffic sources — paid placements in social media targeting the tournament’s audience
We organized tournament reporting
04
SPONSORSHIP
Development and Delivery of Advertising Placements
We independently secured all sponsors for the tournament
M8 Girlk1d cup
09.03.24-12.03.24
Broadcast side
We delivered advanced animated tournament stats. A full 3D promo video was produced for the event. The first CIS streamer Valorant media tournament with studio-grade production.
Assisted with organizing the tournament officiating
Helped provide the officiating staff
Reviewed the client’s workflow environment and trained the staff to work with it
02
BROADCAST
Live broadcast delivered with two parallel streams
HTML graphics integrated into the streams
HUD integrated
Observing provided
03
MEDIA
not executed
04
SPONSORSHIP
not executed
Mixer Cup Series №1
29.09.25-03.10.25
Competitive side
Broadcast side
As part of the tournament, we established efficient communication between the studio and the officiating team, and we ran two parallel live broadcasts.
Type
Online
10 teams
Prize pool
$2500
round-robin
10 teams
Bo1
Playoffs
Tournament components
Competitive side
Selecting suitable participants;
Balancing teams/groups;
Drafting tournament rules;
Setting up a communication space for participants;
Officiating;
Paying out prize money.
Broadcast side
Static tournament branding;
Motion tournament graphics;
Studio setup;
Staffing;
Graphics software setup;
Ensuring a stable live broadcast;
Running the live broadcast.
Media side
Creating unique promotional tools;
Audience warm-up and tournament PR;
Social media graphic design;
Managing the tournament “hub”;
Tournament promotion by participants;
Collecting stats and reporting.
Sponsorship side
Developing and implementing ad placements;
Attracting title sponsors and tournament partners;
Helping you choose ad formats that fit your product;
Creating custom ad units for your product;
Designing the advertising funnel and tracking conversion stats.